Features

November 09, 2020 I From the Top

Casio VP Stephen Schmidt on Product Range

Casio America Vice President for Electronic Music Stephen Schmidt on the breadth of what the company offers.

November 06, 2020 I Feature

One Day at a Time

This year has been particularly brutal for the band and orchestra industry, and for smaller stores like Creative Music Center, the only way forward is grit and adaptability.

October 20, 2020 I Convention, Cover Story, Feature

Do You Believe?

NAMM CEO Joe Lamond talks with Music Inc. about the association’s Believe in Music Week, which strives to bring the industry together with purpose.

October 09, 2020 I Feature

How to Win the Holiday Sales Season

The holiday season isn’t a time for relaxation for retailers, and this one especially so. To make the most of the end of 2020, they will need to put their online sales skills to the test.

October 02, 2020 I Feature

Curbside Enthusiasm

Curbside product deliveries based on online orders have generally been the domain of big box stores, and even there, it didn’t seem to be gaining much traction pre-pandemic. Not anymore.

September 30, 2020 I From the Top

Austrian Audio CEO Martin Seidl on Rebirth

Music Inc. speaks with Austrian Audio CEO Martin Seidl about the beginnings of the highly refined pro audio innovator, and more.

September 04, 2020 I Feature

Holiday Sales Prep: Four Ways To Shape Up Your Website

The coronavirus caused an uptick in online sales in spring, and, with any luck, the holidays will deliver another boost that will bring retailers a bright spot at the end of a rough year. But is your website ready to handle it?

August 24, 2020 I From the Top

Ernie Ball CEO Brian Ball on Legacy

Music Inc. speaks with Ernie Ball CEO Brian Ball on the history and future of one of the most powerful legacies in the MI world.