January 09, 2020 I Next Gen Retailing I by Scott Rife

Keys to a Healthy B2B Relationship

In our industry, the relationship between manufacturers and retailers is part of the fabric of our business, and we couldn’t do what we do without each other.…

January 09, 2020 I The Tech Beat I by James Harding

Building Brand Ambassadors

If you’re like me, you’ve completely given up on most forms of mass-market advertising. Television and radio have become too fragmented. Satellite services…

January 09, 2020 I The Marketing Guru I by Tracy Hoeft

Win in Social Media With Video

If you want to sell more guitars, create content that helps your customers learn about the newest models or gives them helpful insights into features and upgrades.

January 09, 2020 I The Retail Beat I by Brad Boynton

Rethinking Your Website

Brad Boynton on keeping your website fresh.

January 09, 2020 I MI Publisher I by Frank Alkyer

So Long, 2010s

What a difference a decade makes. For those who were in this industry in 2010, think back to The NAMM Show that year. The musical products industry came into…

December 19, 2019 I The Experts I by Peter Dods


When a new project comes along, you have two options. You can take on the project internally, or you can hire someone else to do it for you. Whether you choose…

December 11, 2019 I Next Gen Retailing I by Hayley Voorhees

Make Your Brand Stand Out

Four steps to take to stand out from the crowd.

December 11, 2019 I SWIM I by Liz Benoit Crew

Finding New Voices

Humans, we hear, are drawn to new and different things. Introducing change into one’s life can be transformative, bringing with it the hope for a better, more…