October 10, 2022 I Philanthropy

D’Addario Launches Immersive Music Challenge Initiative

The new initiative aims to raise awareness and funds around a new study that finds intensive music mentoring — especially implemented in lower-income schools — is linked to significantly improved reading and math scores.

October 04, 2022 I Opening

Texas Guitar Co. Holds Grand Opening

The store is the first music store from full-service event production company Paragon Sound and Light.

October 03, 2022 I Supply

Fender Partners with Giro for Limited Edition Snow Goggles

The Giro x Fender Collection builds upon recognizable Fender elements and aesthetics — taking styling and color cues from classic Fender guitars, amps and cases, including tweed, the classic Sunburst finish and Seafoam Green.

September 28, 2022 I Supply

BassBoss Begins Partnership with GC

BassBoss’s BB15 Powered Subwoofer and the SV9 Powered are now available at 33 Guitar Center locations.

September 28, 2022 I Obituary

In Memoriam: Boss’s Jeff Slingluff Passes Away at 55

Jeff Slingluff, Boss’s former strategic product manager for the U.S., passed away on Sept. 9, 2022, following complications from COVID-19.

September 23, 2022 I Philanthropy

A-T Supports Ukraine with Limited-Edition Slipmats

All profits of the slipmats will be split evenly between the largest children’s hospital in Ukraine and the animal charity UAnimals.

September 23, 2022 I Philanthropy

NAMM Foundation Announces $482.5K Given in Grants in 2022

The grants have provided funding to 23 recipient organizations to create more music makers globally.

September 22, 2022 I Acquisition

ACT Entertainment Acquires Ultimate Support Systems

The announcement was made in Windsor, Colorado, at the home office of Ultimate Support Systems on September 15.