News

May 27, 2025 I Event

NAMM Cancels NAMM NeXT Nashville In-Person Activities

In response to member feedback and ongoing economic and trade challenges, NAMM announced its NAMM NeXT event will transition to an online experience instead of the in-person event that was to be held in Nashville.

May 25, 2025 I Event

Sweetwater’s DrumFest Returns to Fort Wayne

In addition to featured artists, DrumFest will include the opportunity for drummers to compete in the World’s Fastest Drummer Challenge, to view historic memorabilia from the Rock & Roll Hall of Fame and the Percussive Arts Society, and more.

May 24, 2025 I Opening

D’Addario Opens New Artist Lounge at CenterStaging Studios in Los Angeles

The new Artist Lounge is designed as a casual, welcoming environment for musicians who are based in or traveling through Los Angeles.

May 24, 2025 I Philanthropy

The Acoustic Shoppe Announces Campaign to Support Guitars for Vets

Launched on Memorial Day, the campaign aims to donate at least 25 guitars to veterans by the end of June, aligning with PTSD Awareness Month.

May 14, 2025 I Appointments

Sweetwater Promotes Bob Shepherd, Kenric Knecht to Senior Leadership

Shepherd has taken on the newly created role of senior vice president of business intelligence and analytics, while Knecht has been promoted to vice president of merchandising.

May 14, 2025 I Distribution

Avid Appoints ACT Entertainment as U.S. Distributor

This new partnership represents a significant expansion in Avid’s U.S. strategy and underscores its commitment to serving the professional live sound community.

May 14, 2025 I Distribution

Clear Tune Monitors Announces Distribution Deal with Guitar Center

Through this partnership, Clear Tune Monitors will be available for purchase at select Guitar Center stores nationwide.

May 12, 2025 I Appointments

GC Promotes Buchanan to EVP, Chief Human Resources Officer

Buchanan’s promotion recognizes her leadership in driving organizational growth, cultural transformation and talent strategy across Guitar Center’s multi-brand enterprise.