December 28, 2020 I Coronavirus

Warwick Music Group, Biomaster Team to Neutralize Bacteria on pInstruments

Warwick Music Group CEO Steven Greenall

Environmentally friendly pInstruments are not only the first UK music instruments to be certified carbon neutral, they now also neutralize bacteria.

The family of brass instruments, which are manufactured in recyclable ABS plastic, now include antimicrobial technology from Biomaster. The additive, which uses silver ion technology, prevents bacteria from growing, producing energy or replicating and is proven to inhibit the growth of bacteria by up to 99.99%

“Biomaster, a fellow Queen’s Award-winner, received [its] third Award in 2020 for Innovation in recognition of [its] contribution to improving public hygiene and eliminating plastic waste,” said Steven Greenall, CEO of the Queen’s Award for Enterprise-winning Warwick Music Group. “Biomaster’s additive provides fast, effective and lifetime product-protection, which, most importantly, reassures our customers that their instruments are not just easy to clean, but are hygienically clean. We care passionately about making the joy of music accessible and fun, and this reinforces our commitment to players of our instruments worldwide.”

Addmaster, the company that makes Biomaster, has a synergy with Warwick Music Group through the Queen’s Awards. Both are also DIT Export Champions and were also recently shortlisted for the Insider Made in the Midlands Awards.

“We are delighted to be working with a company whose values and ethos so closely matches our own,” said Paul Morris, founder and CEO of Addmaster. “Our additive is trusted by many industries, including healthcare, food and catering and packaging because it is powerful but safe — rather like Warwick Music Group’s pInstruments.”

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