APRIL 16 I CRUZTOOLS I REBRANDING
CruzTools Rebrands
as GrooveTech

Following the sale of its Powersports tool business, CruzTools has rebranded as GrooveTech.

The sale and name change allow GrooveTech to concentrate on its core business of developing innovative and practical tools for musicians, according to company representatives.

"It was a little difficult to let go of the Powersports business," said Dan Parks, president of GrooveTech. "But we found a great home for it and can now fully dedicate our attention to the needs of musicians."

groovetechtools.com