July 12, 2022 I Appointments

RBI Music Names Eric Sands National Sales Manager

Eric Sands

Rhythm Band Instruments (RBI) has named Eric Sands national sales manager for RBI Music. Sands will be responsible for domestic sales and sales administration for all RBI Music brands, including Toca, Silvertone, Grover Pro, Boomwhackers, Vintage, Aulos and Big Joe.

Before joining RBI, Sands worked as sales manager for the Americas for Positive Grid, national sales manager for Orange Amplifiers and district sales manager for Korg USA.

“Eric’s experience working with dealers, key accounts and rep firms are a perfect fit for us. He will help us to move forward, build great relationships and grow the market for our brands,” said Brad Kirkpatrick, president and CEO of RBI Music.

“I look forward to working with the team and great brands at RBI Music, while providing excellent support for our dealer partners,” Sands said.


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