October 19, 2026 I Event
NAMM Names CenterStaging as Official Backline Partner for 2027 Show
The TEC Awards held annually at The NAMM Show, one of the many events CenterStaging will support during The 2027 NAMM Show.
NAMM has announced a new partnership with CenterStaging as its official backline partner of The 2027 NAMM Show, which is set to take place from January 26–30, 2027, in Anaheim, California.
CenterStaging will support the Yamaha Grand Plaza Stage, RCF Arena Stage, Bass Magazine Awards, TEC Awards, SheRocks Awards, NAMM Retail Awards, Grand Rally for Music Education and Bands at NAMM stages.
“The NAMM Show is where the global music community comes together, and live music is at the heart of that experience,” said John Mlynczak, NAMM’s president and CEO. “From emerging artists performing at Bands at NAMM to some of the world’s most influential musicians taking the stage at our signature events and awards, these performances create some of the most memorable moments of the Show. CenterStaging brings tremendous expertise and a deep understanding of artist and production needs to create incredible performances, and we’re excited to welcome them as the Official Backline Partner for the 2027 NAMM Show.”
CenterStaging’s role will extend beyond equipment rental to comprehensive backline coordination across participating stages and events. The company will work directly with NAMM, participating exhibitors and brand partners to advance equipment needs, coordinate shipping and ensure that instruments and backline are where they need to be when artists take the stage.
“CenterStaging is built around one simple idea: when the artist walks on stage, everything needs to be ready,” said Will Kerlick, general manager at CenterStaging. “The NAMM Show brings together an incredible concentration of artists, brands and live performances, so the scale and diversity of the backline requirements are unique. We’re excited to work with NAMM and its partners to bring the right equipment, the right coordination and the right level of support to every stage we’re involved with.”
CenterStaging has extensive experience providing rehearsal, backline and production support for major live and televised entertainment events. The company’s expertise encompasses equipment, logistics, rehearsal support and technical coordination for artists and productions across the entertainment industry.











