June 07, 2021 I Event
NAMM Congratulates 2021 Top 100 Dealers
NAMM has announced the music product retailers who will be honored at the organization’s Top 100 Dealer Awards during Summer NAMM in Nashville, Tennessee, from July 15–16. The annual awards honor retailers worldwide who demonstrate exceptional commitment to their stores, neighborhoods and customers and share in a vision of creating a more musical world through their local communities.
“In the past year, we saw the world come to a near stand-still, yet the heart of the independent music retailer stood at the ready to serve its community and help to inspire, console, and provide joy at a time when so many aspects of life were changing,” said Joe Lamond, NAMM president and CEO. “We applaud all retailers for the vital role that they serve to their communities and beyond.”
“Best Of” award categories include “Best Community Retail Store,” “Best Customer Service,” “Best Store Design,” “Best Marketing and Sales Promotion,” “Best Online Engagement,” “Innovation Award” and the “Music Makes a Difference Award.” All submissions will be evaluated for effectiveness in marketing, customer engagement and innovation in retail by a panel of independent judges. From the finalists of these categories, one store will be recognized with the coveted “Dealer of the Year” Award.