April 26, 2021 I Appointments
Modal Electronics Expands Marketing Department
Modal Electronics has added Ross Davies as head of marketing communications. In this new role, Ross will lead all efforts to strategize and execute the company’s marketing and communication vision for its business partners and the thousands of Modal customers.
In his previous role at inMusic Brands, Davies led an international team to cement 18 brands as driving forces within the MI, DJ, music production and consumer electronics sector, with a strong focus on multi-channel communication strategies, route-to-market strategies, global public relations and developing third party cooperative marketing opportunities.
“Ross fills a central position to pursue our ambitious plans to enhance and improve our product and customer experience vision,” said Christian Stahl, vice president of marketing. “We are deeply convinced that Ross will bring all his passion and expertise to initiate and execute effective and successful strategies that reflect his excitement about synthesizers and music production.”
“I am delighted to be joining the Modal Electronics team as head of marketing communications,” Davies said. ”Having followed Modal Electronics with keen interest since the milestone release of the Modal 002, turning my experience to such a leading innovator within the synthesis market is a dream opportunity. With an ethos routed in innovation, a philosophy of creating machines for musicians and a stellar line of groundbreaking synthesizers, to say I am elated to be working with such a unique manufacturer and passionate team of individuals is an understatement.”