January 04, 2021 I Distribution
Hal Leonard to Distribute Innovative Percussion
Hal Leonard MI Products Distribution has added Innovative Percussion to its lineup of top brand drum companies. Based in Nashville, Tennessee, Innovative Percussion manufacturers products for the school and drum competition markets. This news was jointly presented by Innovative Percussion CEO George Barrett and Hal Leonard Vice President MI Products Brad Smith.
From mallets and drumsticks, to brushes and beaters, Innovative Percussion works with many of the world’s top performers, composers and educators to support a large student body. The company’s products are used with marching ensembles, drum-set artists, classical percussionists, percussion and entertainment ensembles and collegiate educators.
“Innovative is very wired and attentive to a specialized segment of the music product business,” Smith said. “With our reach to the school market and our broad lines of complimentary drum products, we expect to create more opportunities to build more business.”
“We’ve always known of Hal Leonard’s prowess in the book publishing business,” Barrett said. “They are leveraging that experience and skills in logistics to run a very good distribution division for related products. We look forward to joining forces and supporting every band program in the U.S.”
Hal Leonard has also announced it has plans to release the next generation TrapKATs and two new e-kits under the KAT Percussion brand. Hal Leonard has been managing KAT since 2017 and is capitalizing on the explosive growth of the MalletKAT models.
Rounding out these expansions in the drum category, Hal Leonard is now distributing the World Percussion and Classroom Percussion series from Remo along with the higher-end cymbal packs from Paiste.