October 15, 2025 I Appointments
Gretsch Drums Announces Leadership Transition at U.S. Production Facility
Gretsch's Josh Safer (left) and Paul Cooper.
Gretsch Drums has announced a leadership transition at its U.S. production facility in Ridgeland, South Carolina. After more than 25 years of shaping the sound and reputation of Gretsch’s USA-made drums, longtime production leader Paul Cooper is passing the baton to his successor, Josh Safer.
Since joining Gretsch in the late 1990s, Cooper has been instrumental in carrying forward the brand’s proud legacy. His craftsmanship has directly influenced series such as the USA Custom and Broadkaster, keeping them at the forefront of professional drum making.
“When I first met Paul, I knew he had the heart and the hands to honor the Gretsch tradition,” said Fred Gretsch, president of Fred W. Gretsch Enterprises, LTD, who personally brought Cooper into the company. “Over the past 25 years, he has done more than just build drums — he has built trust, respect, and continuity for generations of Gretsch players. We owe him a tremendous debt of gratitude.”
For the past two decades, Safer has trained under Cooper’s guidance, learning every detail of the craft and every nuance of the Ridgeland operation. With his deep knowledge of Gretsch’s processes and the distinctive qualities that define its U.S.-made drums, Safer now steps into the leadership role.
“Paul is a one-of-a-kind human being — a remarkable personality whose dedication and skill have made an incredible contribution to the Gretsch brand,” said Hans-Peter Messner, CEO and president of GEWA music. “We are forever thankful. At the same time, I’m excited to see Josh take on this responsibility. With his experience, vision, and passion, I’m confident he will guide Ridgeland into a bright future.”
Though stepping back from day-to-day operations, Cooper will remain an ambassador, advisor, and creative partner for Gretsch. Known for his eye for innovation, he will continue to influence the brand and no doubt surprise the community with exciting new developments in the future.
“I am truly thankful for the opportunity I’ve had at Gretsch since 1998,” said Paul Cooper, Gretsch ambassador, advisor and creative partner. “It has been an amazing journey. I’m so grateful to the wonderful team who have worked alongside me over the years and to the thousands of drummers and Gretsch fans I’ve met. Josh has worked with me since 2003 and has played an enormous role in moving the brand forward. He is uniquely qualified to carry on the tradition of building these beautiful instruments.”
“I am beyond grateful for the opportunity to lead Gretsch USA production,” said Josh Safer, director of operations of Gretsch Drums USA. “Working closely with Paul for 22 years, he has instilled in me not only a deep understanding of everything Gretsch, but also an ethos of integrity that will guide me as I lead the brand into the future. I assure you, I will work tirelessly to continue delivering ‘That Great Gretsch Sound.’”
