November 28, 2022 I Appointments

Avid Promotes Sanders to CCO

Deb Sanders

Avid has announced the promotion of Deb Sanders from technology services executive to chief customer officer.

As CCO, Sanders’ work will focus on driving a more modern service organization, digital transformation, and a more CX-centric company culture. Sanders first joined Avid as the vice president of global customer care in 2019 and brings more than 25 years of experience leading customer-facing teams, transforming service delivery models, and building new service teams to adapt to the ever-changing customer service landscape.

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