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Ted Eschliman is a music industry veteran and a co-owner of Dietze Music, based in Lincoln, Neb. His columns address the various issues specific to independent music product retailers.

2014 201320122011201020092008


JANUARY 2013
Be Better Than Amazon
Follow these four steps in order to top Amazon
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FEBRUARY 2013
Just Say 'Yes'
Overcome obstacles with a "Yes, and ... " approach
{DOWNLOAD ARTICLE}
MAY 2013
Complete the Sale
Try this new approach to add-on sales

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AUGUST 2013
Keeping Employees Honest

Clear policies can stop employee theft before it starts
{DOWNLOAD ARTICLE}

 

 

 

 

 

 

 

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