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Pete Gamber is a 35-year veteran of music retailing and music lessons. He specializes in music lesson programs and music retail consulting. He can be reached at: petegambermusic@gmail.com.
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JANUARY 2006
Time to Raise Rates?
Raising lesson rates, even if you fear it, will increase revenues for both your studio and your teachers
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FEBRUARY 2008
Your Best Brand
Your music lesson program is your most valuable product line, so treat it accordingly
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MAY 2006
Lessons Power Print
Your print music department can yield amazing profits if aligned with lessons
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JUNE 2006
A Supplier’s Burden
As suppliers of music lessons, do we meet our own standards of excellence?
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JULY 2006
We Need Them!
‘Why does my store fix the music products from mass merchants? Because I want students.’
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AUGUST 2006
Using Your Downtime
Instead of waiting for September (and more business), use August to refresh your lesson program
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SEPTEMBER 2006
Lessons from Warped
The Warped Tour echoed with the pulse of youth and plenty of lessons for retailers
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OCTOBER 2006
Plan, Finish Strong
‘Use your imagination to get students and parents into the store. Get suppliers in on it.’
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NOVEMBER 2006
Tabletop Holiday Sales
Do your holiday customers know that you offer music lessons?
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