Pete Gamber is an educational sales representative for Music & Arts in Rancho Cucamonga, Calif., and the former owner of Alta Loma Music. His columns discuss ways to better market, staff and run music lesson programs.
FEBRUARY 2001 Get Your Head Out of the Sand How about doing a sales meeting at one ofthose Big Box stores? You know what they havein their fliers, but do you know what they haveon their showfloor? {DOWNLOAD ARTICLE}
