Pete Gamber is the owner of Alta Loma Music in Rancho Cucamonga, Calif., and a music lesson consultant. His columns discuss ways to better market, staff and run music lesson programs.
FEBRUARY 2001 Get Your Head Out of the Sand How about doing a sales meeting at one ofthose Big Box stores? You know what they havein their fliers, but do you know what they haveon their showfloor? {DOWNLOAD ARTICLE}