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Gerson Rosenbloom is managing director of Wechter Guitars. He's former president of Medley Music and a past NAMM chairman. E-mail him at gersonmusicinc@gmail.com.
20132012201120102009

JULY 2009
Never Rule Out Selling
‘The value that you place on your business is nothing more than numbers on a page until you turn it into cash.’
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SEPTEMBER 2009
Read the Fine Print
Misunderstanding a vendor agreement can be fatal. Take heed of these guidelines
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OCTOBER 2009
Don’t Collect Lines
Why it’s best to focus on just a few lines
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NOVEMBER 2009
Don’t Wait to Terminate
Nothing can destroy an otherwise great business faster than poor performers. Don’t wait to pitch the dead weight
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