Hal Leonard, Homespun Celebrate 20-Year Partnership

Hal Leonard and Homespun celebrated the 20th anniversary of their partnership at The 2016 NAMM Show.

Homespun has been a creator of instructional video and audio materials for more than 40 years with a catalog of 500-plus titles featuring bluegrass and folk musicians, as well as a variety of other artists from all musical genres for all instruments.

Homespun started out by providing instructional materials on reel-to-reel tapes manufactured on the owners' kitchen table. The company has continued to change with the times, providing quality audio/visual instruction in modern formats, including DVDs and online video options.

Having previously been a mail-order company, Homespun tapped into the Hal Leonard distribution network in 1995 to get its products more widely distributed into the music trade, which allowed the company to focus on product development.

"Right from the beginning, the entire staff at Hal Leonard was excited about the Homespun brand and our mission to produce the highest-quality instruction in roots music styles and techniques," said Happy Traum, president and founder of Homespun Tapes. "As our distributors to the music trade, they have successfully brought our products to dealers large and small, and we look forward to continuing this fruitful association into the future."

"Working with the Hal Leonard team has been a terrific experience," said Jane Traum, Happy's wife and co-founder and vice president of the company. "As a company, Hal Leonard is passionate about music education. The excellent sales team has been very tuned into the kind of music instruction Homespun provides to learning players at all levels."

"Happy and Jane are the most genuine deal in the music market today," said Doug Lady, senior vice president of sales at Hal Leonard. "Their unique history in the folk and bluegrass music scenes and their respected products hold an important place in music history. We're honored that they trust us to help them continue to keep these legacies alive and thriving for today's up and coming musicians."