SEPT. 13 I HELLO MUSIC I VENTURES
Dollar String Subscriptions
Hello Music launched its Dollar String Club in August. The subscription service delivers electric guitar strings directly to Hello Music members for as low as $1 per month. Members pick their preferred string type from three options and receive strings automatically each month.
Dollar String Club offers an American-made option with three pricing and quality tiers. HM Select costs $1 per month for a set of vintage-style, nickel-plated steel strings; HM Premiere costs $7 per month for a set of cryogenically frozen strings for a longer lifespan, durability and tone; and HM Platinum costs $9 per month for strings with increased mass, tighter windings and longer life.
“As artist advocates, we’re constantly thinking of new ways to save musicians even more time and money — and we realized there was no streamlined way to purchase quality strings,” said Rick Camino, CEO of Hello Music, which is based in Los Angeles. “With our new monthly subscription service, everyone from weekend warriors to touring professionals can now get amazing strings at a very reasonable price, automatically reordered and delivered monthly.”